REEF & HYDRO FLASK
Whatever adventure you’re planning, we’re in. From cross-country skiing to stories by the campfire. From morning meetings to sunsets in the park.
We’ll bring fuel worthy of the moment: wickedly hot coffee, just-out-of-the-cooler cold beverages or water that stays icy cold for hours.
Every hour of engineering that goes into each Hydro Flask product we make— it’s all for one thing: to be part of the moments that make life more fulfilling.
That’s how we design each product in our line today—always premium, always better than anything else we’ve ever used, and never lukewarm. From our original 18 ounce bottles to our award-winning soft coolers, we want you to love every Hydro Flask product you ever own just as much as we loved perfecting it. Because for us it has never been just about making something, it has always been about making something awesome.
Today is wide open. And we’re up for anything.Founded in 2009 in Bend, Oregon, Hydro Flask is the award-winning leader in high-performance insulated drinkware products. Inspiring an active and joyful life on the go, Hydro Flask innovations showcase TempShield double-wall vacuum insulation to lock in temperature, 18/8 stainless steel ensuring pure taste and durable, ergonomic design for the ultimate trusted sidekick.
While the brand is best known for its stainless-steel water bottles, Hydro Flask has evolved over the years and now produces an extensive line of items, such as wine tumblers, food jars, tote bags, and cooler bags.
‘Reef since 1984’ is more than just a date on a timeline.
It’s a symbol of our passion that compels us to bring people the absolute best footwear products in the world. What drives us to reimagine, redefine and redesign everything we know about sandals, and do that again, and again, and again.
It’s the pride we have in ourselves and what we’ve stood for since day 1 – delivering the freedom of surf life through expertly crafted experiences.
It’s having long lasting trust in our partners to bring our brand to life in the most authentic way possible and working together through whatever the world throws our way.
‘Reef since 1984’ is more than just a number. It’s who we are.
In 1984, two entrepreneurial brothers from South America named Fernando and Santiago Aguerre founded REEF out of a love for the beach and surfing.Their idea was to create high-quality, super comfortable products that fit the lifestyle they loved.
Fernando and Santi walked everywhere, so they created sandals that could take them to the beach, into town and wherever they wanted to go – in comfort.
The brothers redefined, redesigned and reengineered every component of the sandal. That attention to detail and an uncompromising standard of quality made Reef the most comfortable sandals anybody had ever worn.
The innovations that started in 1984 have evolved into the Reef sandals we love today, becoming a symbol of a free, comfortable and happy lifestyle.
